EP. 16 Myth Busting # 5 - Set it and Forget it

 

In this episode of "Why Your Business is Invisible Online," host John Maniatis from Oakville, Ontario, Canada, along with co-hosts Jim Falotico and Kelly Biggs, debunk the myth of "set it and forget it" in online business visibility. They discuss how many businesses mistakenly believe that merely having a website guarantees leads. Jim shares insights on the necessity of SEO and regular updates, while Kelly provides examples of businesses struggling due to outdated content. The hosts emphasize the importance of ongoing digital marketing efforts and optimizing Google Business Profiles to maintain online relevance and attract customers.

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